media survey

SURVEY

Interviewee’s name
Age	15 - 20	20 - 30	30 - 40	40 - 50	50 - 60	60 - 70	70 - 80
Gender	M	F
Ethnicity
Salary	15 - 20	20 - 30	30 - 40	40 - 50	50 - 60	60 - 70	70 - 80
Job	Professional	manager	skilled	semi-skilled	unskilled	unwaged	student or pensioner
Religion
First letters of postcode

1. Rate these drugs in order of how common they are:

SPORT	Rating
cannabis	1	2	3	4	5
heroine	1	2	3	4	5
Ecstasy	1	2	3	4	5
alcohol	1	2	3	4	5
cocaine	1	2	3	4	5
Crystal methane	1	2	3	4	5
	1	2	3	4	5
Motor racing	1	2	3	4	5
Shooting	1	2	3	4	5

2. Cannabis is more addictive than nicotine?

disagree strongly	disagree	don’t know	agree	agree strongly

3. Which of these newspapers do you read?

	The Sun	The Guardian	The Times	The Mirror	The Daily Mail	The Telegraph
Often
Occasionally
Never

4. Politicians are honest and truthful (please circle your choice):

When it comes to people	Agree strongly	Agree somewhat	Don’t know	Disagree somewhat	Disagree strongly
When it comes to money	Agree strongly	Agree somewhat	Don’t know	Disagree somewhat	Disagree strongly

When it comes to Afghanistan

Agree strongly

Agree somewhat

Don’t know

Disagree somewhat

Disagree strongly

When it comes to talking about drug use

Agree strongly

Agree somewhat

Don’t know

Disagree somewhat

Disagree strongly

When talking about underage drinking

Agree strongly

Agree somewhat

Don’t know

Disagree somewhat

Disagree strongly

When they’re live on TV

Agree strongly

Agree somewhat

Don’t know

Disagree somewhat

Disagree strongly

5. Which of these things would you like to be doing in five years time?

Windsurfing in the Caribbean	Raising a family	Going to university	Playing top level sport	Living in Australia	Nothing at all

6.What do you use the internet for?

Entertainment	News	Social networking	Information	Shopping	Games	Learning	Planning	Watching the world	Selling

7.The internet is an unlimited information source.

Agree strongly

Agree somewhat

Don’t know

Disagree somewhat

Disagree strongly

8.People are too dependent on computers.

Agree strongly

Agree somewhat

Don’t know

Disagree somewhat

Disagree strongly

9.The world uses computer technology to spy on people.

Agree strongly

Agree somewhat

Don’t know

Disagree somewhat

Disagree strongly

10.We know more now than we have ever known because of the internet.

Agree strongly

Agree somewhat

Don’t know

Disagree somewhat

Disagree strongly

11. Rate these activities from 1 - 5. You can use the same number more than once.

football	swimming	Golf	Computer games	rugby	Skiing	cricket		Films	driving
1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5

12. Rank these objects according to how you would enjoy owning them:

An iPhone	A Ferrari	A country house	A dog	A Michelin restaurant	An aircraft	More money than you need	Being a celebrity	A farm	A swimming pool
1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5	1 2 3 4 5

13.Rank these websites (1-5: use each number once only please - ie once you have chosen 5 for a site, don’t use that number again. There are ten sites - once the numbers 1 to 5 have been used, the unranked sites remain unranked).

BBC	Guardian Online	The Sun	Spotify	Twitter	Apple	Facebook	Amazon	eBay	Skype

14. Rate how important these things are.

Food and warmth	1	2	3	4	5
A secure home	1	2	3	4	5
Loving people, and being loved	1	2	3	4	5
Satisfaction with one’s life	1	2	3	4	5
A sense of purpose beyond everyday things	1	2	3	4	5

Thank you for doing our survey.

Finally, please would you write a final comment: what do you think the human race will achieve in the next hundred years?